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Aidis, Ruta, and R. S. Schillo. "Gender, Leadership and Venture Capital: Measuring Women's Leadership in VC Firm Portfolios." International Journal of Gender and Entrepreneurship, vol. 9, no. 2, 2017, pp. 110-135. ProQuest The purpose of this paper is to present a new index summarizing women's leadership in entrepreneurial ventures (WLEV) in the context of venture capital (VC) firm portfolios. Gender representation among VC portfolio firms is a concern for academics, and increasingly for practitioners aiming to reap the benefits of gender diversity. The authors present a summary of WLEV index aligned with previous research. The index has suitable characteristics for future research and introduces a first comparison with existing statistics. The authors' findings show relatively low scores of women's leadership in the VC portfolio companies investigated, especially as compared to average USA companies.
Ardizzone, Antonella, and Ariela Mortara. "Consumers' Motivations and Daily Deal Promotions." The Qualitative Report, vol. 19, no. 31, 2014, pp. 1-15. ProQuest In the last years daily deal (dd) sites have become a substantial part of e-commerce scenario. Every day, for a limited time, such sites offer their subscribers, at very discounted prices, deals for products or services. Despite the worldwide success of daily deal sites, testified by articles in newspapers and magazines, there is an almost complete absence of academic research on this topic. The aim of this paper is to understand the consumers' drivers in online coupon buying. The study is exploratory in nature and authors have collected data by carrying out four synchronous online focus groups involving 21 participants and investigating five areas: level of awareness, perception area, social dimension, consumer behavior, and relationship with e-commerce. Respondents show a high level of awareness of daily deal sites. In the perceptive area, convenience emerges as the driving factor in coupon buying. As to the self-perception area, some ambivalences emerge between smartness and compulsive buying, highlighting also some dissatisfaction. The 'social dimension' is almost irrelevant, and as to consumer behavior, daily deal buying seems to be a kind of fashion. Consumers perceive the bargain side of the offer, behaving like "cherry pickers."
Brockhaus, Sebastian, et al. "Please Clap! How Customer Service Quality Perception Affects the Authenticity of Sustainability Initiatives." Journal of Marketing Theory and Practice, vol. 25, no. 4, 2017, pp. 396-420. ProQuest Why do some companies gain image benefits from sustainability investments and others do not? The extant literature posits that consumer perceptions of authenticity influence reactions to a company's sustainability efforts. Thus, consumers' preconceived notions about a firm may influence the firm's return on sustainability investments. Through behavioral experiments, employing Social Judgment Theory, Availability, and Affect Heuristics, we assess how a firm's service quality perception influences a consumer's appraisal and response to its sustainability efforts. We find that preexisting positive service perceptions reinforce and amplify consumers' sustainability attributions. By contrast, negative service perceptions undermine sustainability returns, engendering cynicism toward sustainability initiatives.
Jha, Radhika, M.A., and Tilokie Depoo PhD. "Role of Microenterprises in Recovering U.S. Economy- Post 2008 Financial Crisis." The Journal of Applied Business and Economics, vol. 19, no. 3, 2017, pp. 9-28. ProQuest The purpose of this study is to assess the impact of micro enterprises in employment and income generation post-2008 financial crisis in United States. The paper uses a causal correlation research design employing Linear Regression and Kernel Regression analysis. It establishes a stronger positive correlation between employment and income creation as measured by annual payroll for micro firms than that for other firm sizes. The paper suggests that developing micro-enterprises have proven return on investment, making a case for further initiatives by the government and development organizations. Findings from this study will provide useful information to shape economic development policies.
Kravchenko, Natalia A., et al. "A Comparative Study of Regional Innovative Entrepreneurship in Russia and the United States." Journal of Small Business and Enterprise Development, vol. 22, no. 1, 2015, pp. 63-81. ProQuest The purpose of this paper is to conduct comparative research of small innovative entrepreneurship under different types of institutional environment in Russia and the USA. The results indicate that there are significant differences in the challenges faced by the Russian and American firms. The most important among them are the lack of legal structure for innovation and availability of qualified staff in Russia. It is indicated in the results that significant changes in institutional business environment are necessary for the future development of innovative entrepreneurship in Russia.
Sciglimpaglia, Don, Dianne H. B. Welsh, and Michael L. Harris. "Gender and Ethnicity in Business Consulting Assistance: Public Policy Implications." Journal of Entrepreneurship and Public Policy, vol. 2, no. 1, 2013, pp. 80-95. ProQuest The purpose of this paper is to investigate the types of business consulting services most needed by small business owners and entrepreneurs and to examine the role that gender and ethnicity plays in the demand for specialized assistance. A survey was administered to small business owners and entrepreneurs to rate their interest in specialized consulting services. The consulting assistance was divided into strategic, operating and administrative categories based on the framework of Chrisman and Leslie. Overall, the type of consulting with the highest interest was in the area of operations assistance, followed by strategic assistance and administrative assistance. Although few differences were found between male and female respondents, there were significant differences in the needs of minority women. This study demonstrates the need for further research on minority female small business owners and entrepreneurs. In particular, it suggests further investigation of services that could be made available to them. The results indicate that programs designed to assist minority women might have the greatest potential impact. Specialized attention may be necessary to assist this demographic segment, particularly since prior research indicates that minorities often start with greater resource limitations. Public policies should continue to encourage progress by helping establish a new generation of minority entrepreneurs. The findings from this study provided current evidence of the specialized needs of minority entrepreneurs. It is important to distinguish the needs of entrepreneurs in today's marketplace, in order to develop the most effective and impactful small business assistance programs.
Su, Jin, and Vidyaranya B. Gargeya. "Supplier Selection in Small- and Medium-Sized Firms." American Journal of Business, vol. 31, no. 4, 2016, pp. 166-186. ProQuest The purpose of this paper is to empirically examine supplier selection among small- and medium-sized firms in the US textile and apparel industry. For small- and medium-sized firms, one powerful method of improving the firm's competitiveness in the dynamic business environment is through strategic approach of supplier selection, which emphasizes supplier's contributions to the total product and to overall customer satisfaction. Results indicate that supplier selection criteria impact firm performance in different ways. Small- and medium-sized firms carry out supplier selection based on product quality, supplier responsiveness, and strategic consideration which positively impact overall customer service level and overall customer satisfaction.

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